{"id":83,"date":"2017-08-29T15:13:25","date_gmt":"2017-08-29T18:13:25","guid":{"rendered":"https:\/\/easycob.com.br\/blog\/?p=83"},"modified":"2021-01-11T16:20:24","modified_gmt":"2021-01-11T19:20:24","slug":"qual-e-o-custo-de-capital-da-sua-empresa","status":"publish","type":"post","link":"https:\/\/easycob.com.br\/?p=83","title":{"rendered":"Qual \u00e9 o custo de capital da sua empresa?"},"content":{"rendered":"\n<p>Gest\u00e3o de <a href=\"https:\/\/www.easycob-n.com.br\/post\/afinal-de-contas-o-que-e-um-fluxo-de-caixa\"><\/a><a href=\"https:\/\/easycob.com.br\/blog\/index.php\/2016\/12\/30\/afinal-de-contas-o-que-e-um-fluxo-de-caixa\/\">fluxo de caixa<\/a>, <a href=\"https:\/\/easycob.com.br\/blog\/index.php\/2017\/08\/29\/o-que-voce-sabe-sobre-ativos\/\">entender os ativos<\/a> e o <a href=\"https:\/\/easycob.com.br\/blog\/index.php\/2017\/08\/29\/confira-os-tipos-de-endividamento-de-uma-empresa-e-saiba-como-lidar\/\">n\u00edvel de endividamento<\/a> da empresa s\u00e3o fundamentais. E aos pouquinhos n\u00f3s vamos trazendo outros termos que podem ajudar a dar mais ferramentas para que voc\u00ea supere os desafios de sua companhia.<\/p>\n\n\n\n<p>Hoje vamos falar de Custo de Capital. Voc\u00ea j\u00e1 ouviu falar disso? O conceito ao menos passa pela sua cabe\u00e7a de forma a tentar entender exatamente do que se trata? Apesar de envolver uma f\u00f3rmula matem\u00e1tica, n\u00e3o \u00e9 dif\u00edcil de entender.<\/p>\n\n\n\n<p>O <strong>custo de capital<\/strong> de uma empresa pode ser definido como a taxa de retorno que a empresa deve obter em seus investimentos para manter seu valor de mercado inalterado. Assim, mantendo o risco constante, projetos com retornos acima do custo de capital devem aumentar o valor da empresa e vice-versa.<\/p>\n\n\n\n<p>Assim, se a empresa obt\u00e9m uma taxa de retorno acima do seu custo de capital, ent\u00e3o \u00e9 bastante prov\u00e1vel que a empresa consiga captar novos recursos (atrav\u00e9s de financiamento ou emiss\u00e3o de novos t\u00edtulos de d\u00edvida ou a\u00e7\u00f5es) a termos vantajosos. A f\u00f3rmula de c\u00e1lculo do custo de capital \u00e9 a seguinte: Custo Capital = Rl+Beta*(Rm-Rf) Onde: Rl = Taxa de retorno exigida de ativo de risco livre, geralmente medida como retorno de um t\u00edtulo de governo de longo prazo; Beta = Coeficiente beta da empresa; Rm = taxa de retorno exigida do mercado; (Rm-Rf) = Pode ser visto como pr\u00eamio pelo risco de mercado.<\/p>\n\n\n\n<p>Assim, \u00e9 importante estar com a carteira de ativos sadia e entrar em projetos que a mantenham dessa maneira, por isso \u00e9 importante contar com a Easycob, com seus mais de 20 anos de experi\u00eancia no aux\u00edlio a empreendedores com os servi\u00e7os de localiza\u00e7\u00e3o, recupera\u00e7\u00e3o de ativos e de clientes.<\/p>\n\n\n\n<p>E se voc\u00ea procura por uma ag\u00eancia de cobran\u00e7a especializada, no Rio de Janeiro e em todo Brasil, \u00e9 s\u00f3 falar em <a href=\"mailto:comercial@easycob-n.com.br\">comercial@easycob-n.com.br<\/a> ou em <a href=\"tel:+55-21-2206-4873\">021 2206-4873<\/a>.<\/p>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/bit.ly\/ebooksEasycob\" target=\"_blank\">Acessa nossa base de conhecimento, com e-books gratuitos nesse link<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Gloss\u00e1rio\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/videoseries?list=PLhX4zVv0wjD-M57xqdgU5SwhvMK-xffs8\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption>Veja nossa lista de reprodu\u00e7\u00e3o com outros termos importantes para seus neg\u00f3cios!<\/figcaption><\/figure>\n\n\n<ul class=\"wp-block-latest-posts__list is-grid columns-3 wp-block-latest-posts\"><li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/easycob.com.br\/?p=847\">6 Dicas para Aproveitar as F\u00e9rias sem Gastar Muito<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/easycob.com.br\/?p=404\">&#8220;Behavior Score e Credit Score: como eles afetam o processo de venda&#8221;<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/easycob.com.br\/?p=400\">&#8220;Os termos t\u00e9cnicos que voc\u00ea precisa saber para entender o processo de cobran\u00e7a&#8221;<\/a><\/li>\n<\/ul>\n\n\n<ul class=\"wp-block-social-links is-layout-flex wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-linkedin  wp-block-social-link\"><a href=\"https:\/\/www.linkedin.com\/company\/easycob-n\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" 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c0,1.424,0.724,2.679,1.825,3.415c-0.673-0.021-1.305-0.206-1.859-0.513c0,0.017,0,0.034,0,0.052c0,1.988,1.414,3.647,3.292,4.023 c-0.344,0.094-0.707,0.144-1.081,0.144c-0.264,0-0.521-0.026-0.772-0.074c0.522,1.63,2.038,2.816,3.833,2.85 c-1.404,1.1-3.174,1.756-5.096,1.756c-0.331,0-0.658-0.019-0.979-0.057c1.816,1.164,3.973,1.843,6.29,1.843 c7.547,0,11.675-6.252,11.675-11.675c0-0.178-0.004-0.355-0.012-0.531C20.985,7.47,21.68,6.747,22.23,5.924z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Twitter<\/span><\/a><\/li>\n\n\n\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Saiba como calcular e o impacto deste indicador na sua cia.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-83","post","type-post","status-publish","format-standard","hentry","category-glossario"],"_links":{"self":[{"href":"https:\/\/easycob.com.br\/index.php?rest_route=\/wp\/v2\/posts\/83"}],"collection":[{"href":"https:\/\/easycob.com.br\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/easycob.com.br\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/easycob.com.br\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/easycob.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=83"}],"version-history":[{"count":4,"href":"https:\/\/easycob.com.br\/index.php?rest_route=\/wp\/v2\/posts\/83\/revisions"}],"predecessor-version":[{"id":305,"href":"https:\/\/easycob.com.br\/index.php?rest_route=\/wp\/v2\/posts\/83\/revisions\/305"}],"wp:attachment":[{"href":"https:\/\/easycob.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=83"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/easycob.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=83"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/easycob.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=83"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}